Road Safety Week 2026

Road Safety Week 2026 is the UK's largest annual road safety campaign organized by Brake, the national road safety charity. Taking place from 15 November to 21 November 2026, this nationwide initiative brings together schools, businesses, local authorities, emergency services, community organizations, and individuals with one shared goal—making roads safer for everyone.

This year's campaign focuses on "Safe People on the Move," encouraging everyone who walks, cycles, rides, drives, or uses public transport to understand their role in preventing road collisions and protecting vulnerable road users. Throughout the week, participants will gain access to free educational materials, webinars, awareness campaigns, fundraising opportunities, and practical activities designed to improve road safety knowledge across the United Kingdom.

Brake

Brake is one of the UK's leading road safety charities, working to prevent road deaths and serious injuries while supporting families affected by road crashes. The organization collaborates with government bodies, businesses, educators, emergency services, and communities to deliver evidence-based road safety campaigns throughout the year.

Road Safety Week has become Brake's flagship annual event, reaching millions of people through educational campaigns, local events, media engagement, and public awareness initiatives. Thousands of organizations register every year to participate and demonstrate their commitment to improving road safety nationwide.

Event Objectives

The primary objective of Road Safety Week 2026 is to inspire safer behaviour on roads while promoting responsibility among all road users. The campaign highlights the importance of respecting vulnerable road users such as pedestrians, cyclists, wheelchair users, and motorcyclists.

Participants are encouraged to:

• Promote responsible driving habits
• Reduce speeding and distracted driving
• Support safer active travel
• Improve awareness among young people
• Encourage workplace road safety initiatives

These activities contribute to Brake's long-term mission of reducing road casualties throughout the UK.

Theme: Safe People on the Move

The 2026 campaign theme emphasizes that every road user plays a role in creating safer journeys.

Whether travelling by:

• Car
• Bicycle
• Motorcycle
• Bus
• Walking
• Wheelchair
• E-scooter (where permitted)

everyone shares responsibility for reducing road risks.

Brake encourages participants to understand the Highway Code, respect vulnerable road users, and make safer decisions every time they travel.

Activities During Road Safety Week

Throughout the campaign week, registered participants can organize or join numerous activities, including:

• Educational classroom sessions
• Community awareness campaigns
• Workplace safety briefings
• Fundraising events
• Memorial activities for road victims
• Online webinars
• Social media awareness campaigns
• Walking and cycling safety initiatives
• Local authority engagement programmes

These activities allow organizations of every size to participate regardless of location.

Benefits of Participating

Taking part in Road Safety Week provides several benefits:

• Improve road safety knowledge
• Promote safer workplace driving
• Encourage responsible behaviour among young people
• Strengthen community engagement
• Support national road safety initiatives
• Access professionally designed educational resources
• Join thousands of organizations working towards safer roads

Participation also demonstrates an organization's commitment to employee wellbeing and public safety.

Educational Resources

Brake provides an extensive collection of free resources including:

• Lesson plans
• Activity packs
• Posters
• Social media graphics
• Videos
• Printable materials
• Safety toolkits
• Awareness campaigns
• Employer resources
• School activity guides

These resources make it easy for organizations to host meaningful road safety events during the campaign.

Who Should Attend?

Road Safety Week welcomes participation from every sector including:

• Schools
• Universities
• Businesses
• Fleet operators
• Emergency services
• Road safety professionals
• Local authorities
• Charities
• Community groups
• Healthcare providers

Individuals and families are also encouraged to participate by promoting safer travel habits.

Networking Opportunities

Although Road Safety Week is a nationwide campaign rather than a traditional exhibition, it provides excellent networking opportunities through:

• Professional webinars
• Community partnerships
• Employer collaborations
• Educational institutions
• Local government engagement
• Road safety organizations
• Public health professionals
• Emergency service partnerships

These collaborations help develop long-term road safety strategies beyond the campaign week.

Why Road Safety Matters

Road traffic collisions continue to affect thousands of families every year across the UK. Road Safety Week reminds everyone that many of these incidents are preventable through education, responsible behaviour, safer infrastructure, and increased awareness.

The campaign encourages simple actions such as:

• Wearing seatbelts
• Following speed limits
• Avoiding mobile phone use while driving
• Looking carefully before crossing roads
• Wearing helmets when cycling
• Remaining visible during darker months
• Respecting all road users

Small behavioural changes can significantly reduce risks on UK roads.

Community Engagement

One of the strongest aspects of Road Safety Week is community participation.

Local organizations often host:

• Awareness walks
• Charity fundraising events
• School competitions
• Driver education sessions
• Bicycle safety demonstrations
• Road safety exhibitions
• Family learning activities
• Workplace campaigns

These events help spread consistent road safety messages across all age groups.

Employer Participation

Businesses are encouraged to:

• Review fleet safety policies
• Deliver driver safety training
• Promote safe commuting
• Share educational materials
• Organize staff awareness events
• Encourage sustainable transport
• Reduce distracted driving

Employers benefit from healthier, safer workplaces while supporting national road safety objectives.

Supporting Young People

Children and young adults remain an important audience for Brake's educational programmes.

Schools can access free learning materials covering:

• Safe road crossing
• Passenger safety
• Cycling awareness
• Responsible travel
• Pedestrian visibility
• Driver awareness for older students

These resources help develop lifelong safe travel habits.

Wrapping Up

Road Safety Week 2026 continues Brake's important mission of improving road safety across the United Kingdom. By bringing together businesses, educators, emergency services, charities, communities, and individuals, the campaign creates meaningful conversations that can save lives.

Whether organizations participate through educational events, fundraising, workplace initiatives, or community engagement, every contribution helps build safer roads for future generations. With free resources, practical activities, and nationwide support, Road Safety Week remains one of the UK's most impactful public safety campaigns and an excellent opportunity for everyone to become part of the movement toward safer travel.