Q » What is social media ad retargeting?
27 Nov, 2025
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A » Social media ad retargeting is a digital marketing strategy that targets users who have previously interacted with a brand's website or social media content. By using tracking cookies, businesses can display tailored ads to these potential customers as they browse social media platforms, thereby increasing the likelihood of conversion by re-engaging interested users and keeping the brand top-of-mind.
27 Nov, 2025
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