Q » What is geo-fencing advertising?
27 Nov, 2025
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A » Geo-fencing advertising is a location-based marketing strategy that targets consumers within a defined geographic perimeter using mobile devices. By setting up a virtual boundary around a specific area, businesses can send personalized ads or notifications to potential customers who enter, exit, or dwell within that zone. This technique enhances engagement by reaching consumers at the right place and time, driving foot traffic and increasing conversions for local businesses.
27 Nov, 2025
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